Betcha y’all didn’t know 259

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September 16, 1977, William Alton Carter III, then-President Jimmy Carter’s younger brother, appears at a press conference in Louisville, Kentucky, to announce that he is lending his name to a new beverage: BILLY Beer.

The new brew would first hit store shelves in the Carter family’s home state of Georgia, then roll out nationally by November 1, Louisville-based Falls City Brewing Company announced. “Who knows? Maybe I’ll become the Colonel Sanders of beer,” Billy Carter told reporters.

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I remember my parents trying it. They weren't impressed, sounds like others weren't either. Could be why it only stayed on the shelves for a little over a year.