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Ffarmer

Wheel horse / Toro

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Ffarmer

Why did Toro buy Wheel Horse ?

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littleredrider

Buy out or get bought out. Eliminate the competition.

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jellyghost

Was toro really in competition with Wheel Horse?  Did they have a Garden tractor before they bought Wheel Horse?  It seems like Wheel Horse completed their lineup.

Edited by jellyghost
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tunahead72
56 minutes ago, jellyghost said:

...  It seems like Wheel Horse completed their lineup.

 

That's the way I remember it.  It's probably in the book. :)

 

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stevasaurus

It's called the three "Cs"...competition, consolidation, retirement, taxes, economy.  :occasion-xmas::USA:

 

At least it was not Craftsman (Sears). 

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Racinbob

For financial reasons and Cecil's son not being interested it was sold to AMC in 1974. It was really just big business from then on. In 1982 it was sold to Munn Investment Group. Finally in 1986 Toro acquired Wheel Horse. Personally, since the Ponds no longer owned Wheel Horse I feel that Toro was the best move that could have happened. I doubt they would have been around until 2007 or the design completely changed (severely cheapened) if they hadn't. There's a nice blurb about it in a book written by the CEO of Toro. :)

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Retired Wrencher
14 hours ago, stevasaurus said:

It's called the three "Cs"...competition, consolidation, retirement, taxes, economy.  :occasion-xmas::USA:

 

At least it was not Craftsman (Sears). 

Ahhh Steve I think it Crapsman. LOL.

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